Sime Motors recently celebrated a remarkable milestone with its 45th anniversary gala themed “Orchestrating Excellence: Celebrating 45 Years of Sime Motors in Malaysia.” The prestigious event was held at the Malaysian Philharmonic Orchestra and brought together Sime Motors’ valued stakeholders for an evening filled with music, appreciation and elegance.
The night featured captivating performances under the direction of renowned conductor Gerald Salonga, with pianist Liu Muyu and acclaimed Malaysian vocalist Aina Abdul adding emotional depth to the program. Their performances mesmerized the audience and created a harmonious atmosphere that perfectly reflected Sime Motors’ legacy of excellence and innovation.
A highlight of the evening was the recognition of Sime Motors’ brand principals and partners whose collaboration has been instrumental in the company’s success. Tokens of appreciation were presented by Andrew Basham, Managing Director of Sime Motors, along with Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors, to representatives from BMW Group Malaysia, BYD, DENZA, Ford Malaysia, Hyundai Malaysia, Jaguar Land Rover, Porsche Malaysia and Volvo Cars Malaysia.
In his speech, Andrew Basham expressed gratitude for the enduring partnerships that have defined Sime Motors’ journey. He emphasized that the celebration marked not only 45 years of achievement but also a commitment to the future. “This milestone is a celebration of the people and partnerships that have shaped Sime Motors into what it is today. For 45 years, we have worked hand in hand with our principals, customers and employees to deliver excellence across every part of the automotive journey. Looking ahead, we are committed to continue driving innovation, strengthening our partnerships and creating outstanding experiences for our customers in Malaysia,” he said.
The gala was attended by loyal customers, corporate clients, brand partners, team members, media and industry leaders. It served as a reminder of Sime Motors’ strong heritage and its ongoing dedication to leading Malaysia’s automotive industry into a new era defined by innovation, collaboration and customer-focused excellence.
