KUALA LUMPUR — Marking a historic milestone at the intersection of advanced consumer technology and national cinema, HONOR has officially stepped into the spotlight of the Malaysian film industry. Through a high-profile strategic collaboration with the National Film Development Corporation Malaysia (FINAS), the global AI device ecosystem company has been named the Official Cinematic Imaging Smartphone Partner for the upcoming 35th Malaysia Film Festival (FFM35), set to take place at Istana Budaya on November 21, 2026. This prestigious partnership brings together the pinnacle of mobile engineering and local creative institutional endorsement, setting a brand-new benchmark for how cutting-edge filmmaking tools are introduced to creators and industry professionals alike.
The centerpiece of this collaboration is the highly anticipated, unlaunched HONOR Magic9 Pro Max a device that bridges the gap between professional Hollywood-grade cinematography and everyday mobile creation. By securing dual endorsement from ARRI, the legendary cinema camera giant, and FINAS, Malaysia’s premier film agency, the smartphone transcends traditional consumer electronics. It offers local directors, aspiring filmmakers, and digital content creators unprecedented access to professional cinematic language right in the palms of their hands. Following its explosive success as a top-selling Android flagship series in China, the Magic9 Pro Max is poised to redefine mobile videography standards across the Malaysian landscape.
As FFM35 approaches, HONOR’s involvement extends far beyond a one-night awards ceremony. The partnership lays the groundwork for a long-term commitment to nurturing Malaysia’s creative ecosystem, empowering local talents to capture stories with exceptional emotional depth and visual fidelity. Having already proven its mettle by capturing high-speed motorsport action at the Sepang International Circuit, the device is more than ready to conquer the red carpet. With official pricing and local availability details to be announced soon, Malaysian tech enthusiasts and film buffs alike can look forward to a revolutionary era of pocket-sized cinema.















