BYD, DENZA & Sime Motors Unveil Malaysia’s First-Ever EV Technology Showcase Tour

BYD Malaysia, DENZA—the luxury intelligent electric vehicle brand under BYD—and BYD Sime Motors, the official distributor of BYD cars in Malaysia, are set to spark nationwide excitement with the debut of the first-ever BYD Tech Discovery Day. Happening from 14 to 16 November 2025 at Carpark 3, Plaza Arkadia, Desa ParkCity, this immersive technology showcase invites Malaysians to explore the future of smart, clean and electrified mobility.

Carrying the theme “BYD Intelligence. Powering Malaysia Forward”, BYD Tech Discovery Day goes beyond a typical product exhibition. It marks Malaysia’s first EV technology showcase tour, designed to inspire drivers, EV enthusiasts, and tech-savvy consumers to experience next-generation mobility firsthand. As Malaysia’s leading battery electric vehicle (BEV) brand, BYD has gained strong trust through its innovations—from the revolutionary Blade Battery and e-Platform 3.0 to cutting-edge intelligent systems that elevate performance, safety and comfort.

Eagle Zhao, Managing Director of BYD Malaysia, expressed his excitement in welcoming Malaysians to the event, describing it as an opportunity to understand the passion and innovation behind BYD’s global technology leadership. He highlighted BYD’s commitment to educating Malaysians about the future of mobility and emphasised the brand’s worldwide mission to help cool the Earth by 1°C. Zhao described the BYD Tech Discovery Tour as a defining chapter in Malaysia’s transition towards a cleaner, more sustainable future.

Jeffrey Gan, Managing Director of Southeast Asia at Sime Motors, shared that the event holds special meaning as Sime Motors celebrates its 45th anniversary. He noted that BYD has been the fastest-growing brand in their portfolio and will soon celebrate its third year in Malaysia. BYD’s presence now includes a strong sales and after-sales network across key regions, supported by the BYD Academy, 12 authorised Body & Paint centres, and a central parts warehouse maintaining an impressive 94% fill rate. With more than 24,000 BYD and DENZA owners nationwide, the BYD Tech Discovery Tour signals a major step forward in bringing intelligent, sustainable mobility to more Malaysians.

BYD Sime Motors currently operates over 40 BYD and DENZA outlets nationwide and targets 50 BYD outlets by the end of 2026—reinforcing its commitment to expanding Malaysia’s electrified mobility ecosystem.

Visitors to BYD Tech Discovery Day will experience a wide range of interactive showcases, including:
• Test Ride and Test Drive Zones featuring models built on e-Platform 3.0
• Camel Bridge and Cross-Axle Challenges for DMO-powered vehicles (Test Ride only)
• Acceleration and speed bump tests to demonstrate real-world EV performance
• 360° Rotation Turn and Crabwalk with the DENZA Z9GT (Test Ride only)

At the EV Dialogue Corners, BYD experts will guide visitors through the inner workings of the Blade Battery, smart charging systems, and BYD’s advanced safety technologies.

Special promotions include savings of RM8,000 to RM20,000 on selected models such as the BYD M6, BYD ATTO 3 ULTRA, and BYD SEALION 7, plus a lucky draw worth up to RM38,888. Attractive trade-in offers and 0% financing options are also available for selected BYD and DENZA models. A Lifestyle Zone featuring complimentary coffee, a children’s play area and exclusive merchandise adds to the live experience.

This three-day event celebrates innovation, performance and intelligent design, giving Malaysians an up-close look at the future of mobility. The public is invited to visit the BYD Tech Discovery Day from 14 to 16 November, 10.00am to 8.00pm at Plaza Arkadia, Desa ParkCity, Kuala Lumpur.

For more information, visit https://byd.simemotors.my/ or follow BYD Sime Motors on Facebook and Instagram. For enquiries, contact 1300-38-1888.